Over 20 users compete in an auction for an exclusive yacht
A Case History that once again demonstrates the Group’s expertise in reaching potential buyers from different categories, with the Nautical sector being one of them.
Indeed, more than 20 users participated in the online auction of an exclusive asset such as the San Lorenzo 72 Yacht.
Among the materials composing this prestigious vessel are fiberglass components from the San Lorenzo shipyard in 2002.
A tailored strategy for maximizing the attractiveness of the asset.
Social media channels played a starring role in the digital communication campaign activated by the Marketing department. An effective editorial plan contributed to fully showcasing the luxury yacht and successfully attracting the right target audience.
Diam molestie cursus malesuada viverra non ut ornare.
000
Value of managed assets.
000
Maximum value sold at auction.
000
average growth rate of recent years.
000
Number of users reached.
000
Number of pages viewed.
000
Presence on the main real estate portals
